The conception of our content editor
Apr 15, 2020
Design, Updates, UX
Sivi instantly turns text content into designs. We needed an interface where the user can add the text content. We had a few goals and constraints:
The interface needs to be simple and familiar.
It should match the user’s mental model.
The generator should understand the user’s intent.
With these goals and constraints, the traditional way of using input fields seemed boring and tedious. Typically, marketers and content writers use word documents or notepads when they come up with ideas and they share that with the designers. So, we wanted to design an interface where the users can add content just like they type in a word document. That’s when we came up with the content editor.
For new users, we saved some snippets so that they could start by selecting one from the saved snippets. And of course, users can save their own snippets as well.
We wanted to give some samples to new users. So we saved some snippets. It helped the users to start by choosing one from the saved snippets. And of course, they can save their own snippets as well.
Okay, we now made it easy for the users. But, what about the generator? Does it understand the intent?
As and when the user types, we wanted the editor to analyze the content and add semantics. We also wanted to give the user the option to change the semantics.
Great, we now have the editor that takes content input and suggests semantics. But, what if the content is too much? Let’s say the users want creatives for their LinkedIn Profile Banner. Would it make sense to add too much content? So, we scored the content. It would let the user know whether the content is just right for the purpose. And again, just like the semantics, the scoring is also real-time.
Would you like to try our content editor and generate designs? Feel free to do it here.