More than one solution
RamCreated on:
Let’s say we want to design a brochure for a B2B product event. A standard way is to use the brand identity and create a professional-looking design. To stand out in an event, we might need a playful design to attract the audience to our booth. Both have their own merits and demerits.
Most real-life problems have more than one solution. Arriving at an optimal solution without hitting anyone’s ego is key. This scenario is typical in the creative field.
Author: Ram Ganesan
Ram is the CEO and Co-Founder of Sivi, the generative AI for graphic design. He is a serial entrepreneur who believes in fundamental innovation to help users at scale and at an affordable price point. He has 17+ years of experience in building software products and 6 years of running a business. Over these years, Ram has acquired customers across the globe including some of the top 500 retailers and raised funds from institutional and angel investors. He is an Alchemist Accelerator Alumni, App4India winner, and has 3 patents in NLP and mobile tech.